lovers
CounselingDigital Marketing Campaign, 2024
About the Client: Therapy Private Practice
A private practice specializing in relationship therapy for individuals and couples, previously without a structured marketing approach. The practice owner launched marketing initiatives to boost brand visibility and attract more clients.
Impact:
Achieved a 900% increase in website views after the first day of the campaign
Gained 134 new unique users in the first 7 days, representing an 850% increase compared to the previous week without ads running
Website views up 1,100% after the second week of running the campaign
Achieved 30K impressions in the first day, with an average CPC of $1.09
Secured 28 new conversions, an increase of 211%
Client Request: Digital Marketing Strategy (Strategy + Optimization)
The practice owner sought expert guidance to develop and execute a tailored digital marketing strategy, focusing specifically on search advertising, to enhance brand awareness and expand their client base effectively.
Client Feedback:
“Working with Hayley completely refreshed my business. She brings fresh and revitalizing energy and passion to her business and it was invigorating to partner with someone so passionate about what she does.”
- Chloé Miller, MA, MFTC, LPCC
Owner & CEO, lovers COUNSELING
